Page 7 - Al Tijarah - December 2018
P. 7

of building and construction materials.

        Sultan Abdullah bin Hadda Al Suwaidi,
        Chairman   of  Sharjah  Economic
        Development  Department,  assessed                                                                    47
        that the building and construction
        sector is the first operational tool
        of different economic and social
        sectors for any development plan. He
        said that and this exhibition comes
        within the department’s efforts to
        encourage and stimulate economic
        activity in Sharjah, support investors                                                                SHARJAH ACTIVITIES
        in this sector and provide facilities to   supporting continuous improvement   H.H. Sheikh Dr. Sultan Bin Mohamed Al
        the owners on  building material firms   of  the business  environment  in  the   Qasimi Supreme Council Member and
        and promote the quality of made in   Emirate,  which  is  one  of  the  main   Ruler of Sharjah, in accordance with the
        Sharjah products. Al Suwaidi noted   stimulators for economic development   standards of the global economy and
        that the department focuses on     in implementation of the wise vision of   international variables.

          Fifth Sharjah Hospitality Forum Highlights Latest

           Trends in Budget Tourism and Millennial Travel

        In line with the vision of His Highness Sheikh                       investors, local government departments,
        Dr. Sultan Al Qasimi, Ruler of Sharjah and                           and tour operators to discuss and explore
        Member of the Federal Supreme Council,                               ways to make the emirate’s tourism and
        to further develop and enhance Sharjah’s                             hospitality sector  more appealing  to
        infrastructure  and  facilities for  the                             budget globetrotters and millennials.
        tourism sector, and under the patronage
        of H.H. Sheikh  Sultan bin Mohammed                                  By bringing  together leading experts
        bin Sultan Al Qasimi, Crown Prince and                               and tourism industry professionals,  the
        Deputy Ruler of Sharjah, the 5th Sharjah                             fifth Sharjah Hospitality Forum aimed to
        Hospitality  Forum (SHF), organized by                               facilitate the exchange of expertise and
        the Sharjah Commerce and  Tourism                                    knowledge to gain insights that will benefit
        Development   Authority  (SCTDA),                                    the future of tourism in the region. During
        has  recently been held  at Al  Jawaher   goals set by the Sharjah Tourism Vision   the forum, a series  of  panel discussions
        Reception and Convention Center, under   2021, which aims to attract more than 10   covered  topics ranging  from  the impact
        the theme ‘Trends of Millennials and   million tourists to the emirate by the year   of  millennials and the effect of  low-cost
        Budget Tourism,’ highlighting the role of   2021,.                   airlines on the travel and tourism industry
        these demographics in shaping and driving                            among other subjects; the profitability of
        the sector’s key trends.           Understanding and catering to the tourism   budget hotels was also on the agenda.
                                           and travel needs of the millennial traveler
        As efforts to further develop the emirate's   has become imperative  in effectively   Khalid Jasim Al Midfa, Chairman, SCTDA,
        hospitality sector are being intensified to   expanding the tourism and travel industry.    said:  “The  hosting of the  fifth Sharjah
        make  it an ideal  destination  for visitors   In light of these developments, the latest   Hospitality Forum highlights SCTDA’s
        and tourists, including  millennials, from   edition of the Hospitality Industry Forum   keenness to  take advantage of  market
        all over the world, the hosting of the   brought together all hotel establishments   analysis, reports and insights from leading
        event complements  the pursuit  of  the   in Sharjah,  stakeholders,  real  estate   industry experts.  We  believe  that the
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